• Cyril McAree

French Liaison For Ireland


Ten tourism companies from the island of Ireland joined Tourism Ireland at IFTM Top Resa in Paris recently. IFTM (International French Travel Market) is the largest travel trade exhibition in France attracting more than 32,000 visitors – including influential tour operators and travel agents, as well as business tourism decision-makers and leading French travel journalists.

Monica MacLaverty, Tourism Ireland’s Manager Southern Europe, said: “Our presence at IFTM was another excellent opportunity to spread the word about the many great things to see and do right around the island of Ireland and to encourage French travellers to put the island of Ireland on their holiday ‘wish-list’ for 2019.”

PIC SHOWS: Monica MacLaverty, Tourism Ireland; Anne-Carole Pallaire and Geneviève Le Loup, both Holiday Ireland Hotels; Finola O’Mahony, Tourism Ireland; and John Callely, The Dublin Liberties Distillery, at IFTM Paris. 2017 was a record year for Irish tourism from France, when we welcomed 539,000 French visitors.

Monica MacLaverty continued: “France is one of the top four markets for tourism to the island of Ireland and Tourism Ireland is rolling out a busy programme of promotions in France this autumn – aimed at boosting late season travel to Ireland and at positioning us well for 2019.”


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