• Cyril McAree

Boost In Tourism Expertise For Local Authorities Across Ireland’s Ancient East


Over 40 Local Authority Tourism Officers, Heritage Officers and Visitor Attraction Managers were last night (Thursday 15th March) recognised for their participation in Fáilte Ireland’s Regional Tourism and Revenue Management Programmes.

Each successful participant was awarded a certificate by Jenny De Saulles, Head of Ireland’s Ancient East at Fáilte Ireland, for the successful completion of the Regional Tourism Management and the Visitor Attraction Revenue Management programmes.

Both programmes focus on helping Local Authorities and local tourism providers to find new ways to drive tourism growth in Ireland’s Ancient East and diversify the tourism offering to attract more overseas visitors from across Europe and beyond.

Speaking at the graduation, which took place in Johnstown Estate Hotel in Enfield, Jenny De Saulles, Head of Ireland’s Ancient East, Fáilte Ireland explained:

“Local Authorities are central to the delivery of county tourism strategies and are a hugely important partner to Fáilte Ireland in the development and promotion of Ireland’s Ancient East. Fáilte Ireland designed and delivered these programmes so that, through working with Local Authorities, we have a more thorough understanding of how we can work together; we can ensure seamless support locally; and drive growth and better value for money. We all want to ensure that Ireland’s Ancient East becomes the most engaging and accessible culture experience in Europe and we know partnership is key to the success of this”.

Speaking on behalf of Cavan County Council, Tommy Ryan, CEO, stated:

“We are delighted to have been involved in Fáilte Ireland’s training programmes. Our work includes the provision of a range of supports on a daily basis to tourism businesses and community groups; local engagement through networking events; management of large scale tourism capital projects and visitor attractions, as well as selling the county at national and international level. Working with Fáilte Ireland on programmes like this really helps to ensure that we are all on the one page in terms of supporting our tourism businesses at a local level, but most importantly as we collaborate on selling our region internationally”.

Michelle Whelan, Tourism Officer at Boyne Valley, with Meath and Louth Local Authorities, said:

“I have garnered huge benefits from the programme not just from the innovative international content and learnings, but the opportunity I have had to learn from colleagues in other counties from all over the Ireland’s Ancient East region.”

Ray Sinnott, Estate Manager of Mount Congreve Estate in County Waterford, also said that the programme had provided lots of techniques for growing the attraction and managing its sustainability into the future. He said:

“The revenue module in particular has given us lots of actions to implement right now and the practices we need to put in place to inform revenue growth and remain competitive.”

Helen McDaid, National Enterprise & Hospitality Development Manager at Fáilte Ireland said that the participants gained a great deal from completing the Programme. She said:

“Both Programmes have been very well received by local authorities and tourism officers throughout Ireland’s Ancient East. We are now considering expanding the delivery of the Programmes into other local authority areas to help drive tourism growth and increase local engagement throughout the regions.”

Those awarded were:

Regional Tourism Management Programme

Carlow Tourism - Eileen O'Rourke

Carlow County Council - Kieran Comerford

Cavan County Council - Grainne O'Connor

Cork City Council - Jo Gazley

Cork City Council - Ursula Ramsell

Cork County Council - Rose Carroll

County Kildare Failte - Áine Mangan

Dundalk Tourist Office - Sinead Roche

Kilkenny County Council - Aisling Hayes

Kilkenny County Council - Grace Quinn

Kilkenny County Council - Maura Hickey

Laois County Council - Catherine Casey

Laois County Council - Dominic Reddin

Longford County Council - Mairead Ni Chonghaile

Louth County Council - Brendan McSherry

Meath County Council - Loreto Guinan

Meath County Council - Michele Whelan

Monaghan County Council - Dympna Condra

Tipperary County Council - Marie Phelan

Waterford County Council - Bernadette Guest

Waterford County Council - Johnny Brunnock

Waterford County Council - Orna Holohan

Westmeath County Council - Una Doris

Wexford County Council - Norma Quinsey

Wexford County Council - Siobhan O'Neill

Wicklow County Council - Deirdre Burns

Visitor Attraction Revenue Management Programme

Athlone Castle Visitor Centre - Carmel Duffy

Carlow County Council - Michael Brennan

Elizabeth Fort - Peter Looney

Louth County Council - Brian Walsh

Mount Congreve Estate Garden - Ray Sinnott

Old Cork Waterworks Experience - Mervyn Horgan

Spike Island - John Crotty

Tipperary County Museum - Marie McMahon

Triskel Christchurch - Toinette Buckley

Waterford Medieval Museum - Eamonn McEneaney

Wicklow's Historic Gaol - Emeir O'Connell

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